Kotler,Philip, Bowen,John T, & Makens,James C. (2011). Marketing for hospitality and tourism (5th.). Pearson.
Chicago Edition CitationKotler,Philip, Bowen,John T, and Makens,James C. Marketing for Hospitality and Tourism. 5th. New Delhi: Pearson, 2011.
MLA Edition CitationKotler,Philip, et al. Marketing for Hospitality and Tourism. 5th. Pearson, 2011.
Warning: These citations may not always be 100% accurate.