Strategic brand management

類似資料

• Strategic brand management :building,measuring and managing brand equity/
  著者:: Keller, Kevin Lane
  出版事項: (2015)
• Strategic brand management:building,measuring and managing brand equity
  著者:: Keller, Kevin Lane
  出版事項: (2009)
• Strategic Brand Management:Building,Measuring, and Managing Brand Equity
  著者:: Kevin Lane Keller
  出版事項: (2008)
• Strategic Brand Management:Building,Measuring, and Managing Brand Equity
  著者:: Kevin Lane Keller
  出版事項: (2008)
• Strategic brand management new approaches to creating and evaluating brand equity
  著者:: Kapferner, Jean-Noel
  出版事項: (1992)