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Strategic brand management

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Sonraí Bibleagrafaíochta
Main Authors:	Keller,Kevin Lane, Parameswaran M.G, Jacob,Issac
Formáid:	Printed Book
Foilsithe:	New Delhi Pearson 2008
Ábhair:	Brand name products Product management

Míreanna Comhchosúla

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Understanding brands
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