APA Edition Citation

Mahajan, G. (2008). Customer value investment. Response Books Sage Publications.

Chicago Edition Citation

Mahajan, Gautam. Customer Value Investment. New Delhi, India Thousand Oaks, Calif: Response Books Sage Publications, 2008.

MLA Edition Citation

Mahajan, Gautam. Customer Value Investment. Response Books Sage Publications, 2008.

Warning: These citations may not always be 100% accurate.