APA Edition Citation

Clow,Kenneth E, & Baack,Donald E. (2014). Integrated advertising,promotion and marketing communications (6th.). Pearson.

Chicago Edition Citation

Clow,Kenneth E, and Baack,Donald E. Integrated Advertising,promotion and Marketing Communications. 6th. New Delhi: Pearson, 2014.

MLA Edition Citation

Clow,Kenneth E, and Baack,Donald E. Integrated Advertising,promotion and Marketing Communications. 6th. Pearson, 2014.

Warning: These citations may not always be 100% accurate.