Building brands, building meaning;a guide to increasing the financial value of brands through building positive meaning

Gelijkaardige items

• Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
  door: Kartikeya Kompella
  Gepubliceerd in: (2006)
• How to use advertising to build strong brands
  door: John Philip Jones
  Gepubliceerd in: (1999)
• Strategic brand management :building,measuring and managing brand equity/
  door: Keller, Kevin Lane
  Gepubliceerd in: (2015)
• Building brands building meaning
  door: Kompella, Kartikeya
  Gepubliceerd in: (2006)
• What's in a brand? : building brand equity through advertising
  door: John Philip Johnes
  Gepubliceerd in: (1998)