Strategic brand management : creating and sustaining brand equity long term

Ítems similars

• Strategic brand management: Creating and sustaining brand equity long term
  per: Kapferer, Jean- Noel
  Publicat: (2004)
• Strategic brand management: creating and sustaining brand equity long term /
  per: Kapferer, Jean- Noel
  Publicat: (2008)
• The New strategic brand management creating and sustaining brand equity long term
  per: Kapferer, Jean-Noel
  Publicat: (2009)
• Strategic brand management: creating ans sustaining brand equity long term/
  per: kapferer, Jean-Noel .
  Publicat: (2000)
• The new Strategic brand management : creating and sustaining brand equity long term
  per: Jean-Noel Kapferer
  Publicat: (1992)