Nalaganje...

New strategic brand management: creating and sustaining brand equity long term

Bibliografske podrobnosti
Glavni avtor: Kapferer, Jean- noel
Format: Printed Book
Izdano: New Delhi: Kogan, 2011
Teme:
LEADER 00530nam a22001457a 4500
020 |a 9788175544406 
082 |a 658.827  |b KAP/N 
100 |a Kapferer, Jean- noel 
245 |a New strategic brand management: creating and sustaining brand equity long term 
260 |a New Delhi:  |b Kogan,  |c 2011 
300 |a 560p. 
650 |a Marketing management  |a Management 
942 |c BK 
999 |c 36081  |d 36081 
952 |0 0  |1 0  |4 0  |6 658_827000000000000_KAPN  |7 0  |8 Stack  |9 38171  |a KUCL  |b KUCL  |c Stack  |d 2015-11-21  |l 0  |o 658.827 KAP/N  |p 35539  |r 2015-11-21  |w 2015-11-21  |y BK