APA Edition Citation

Venugopal, P. (2010). Marketing management: A decision making approach. Response Books.

Chicago Edition Citation

Venugopal, Pingali. Marketing Management: A Decision Making Approach. New Delhi, India ; Thousand Oaks, Calif.: Response Books, 2010.

MLA Edition Citation

Venugopal, Pingali. Marketing Management: A Decision Making Approach. Response Books, 2010.

Warning: These citations may not always be 100% accurate.