تحميل...
Sage brief guide to marketing ethics.
| التنسيق: | Printed Book |
|---|---|
| منشور في: |
Los Angeles :
SAGE,
c2012.
|
| الموضوعات: |
| وصف المادة: | "Consumer rights, product liability, ethical issues in pricing, cross-cultural consumer marketing, green marketing, cause-related marketing, marketing to children, and more"--Cover. |
|---|---|
| وصف مادي: | viii, 218 p. ; |
| ردمك: | 9781412995146 (pbk. : acidfree paper) |