APA Edition Citation

Sumathi,, S., & Saravanavel,, P. (2003). Marketing research and consumer behaviour. Vikas.

Chicago Edition Citation

Sumathi,, S., and P. Saravanavel. Marketing Research and Consumer Behaviour. New Delhi: Vikas, 2003.

MLA Edition Citation

Sumathi,, S., and P. Saravanavel. Marketing Research and Consumer Behaviour. Vikas, 2003.

Warning: These citations may not always be 100% accurate.