Harsh V. Verma. (2002). Brand management: Text and cases (2.). Excel books.
Chicago Edition CitationHarsh V. Verma. Brand Management: Text and Cases. 2. New delhi: Excel books, 2002.
MLA Edition CitationHarsh V. Verma. Brand Management: Text and Cases. 2. Excel books, 2002.
Warning: These citations may not always be 100% accurate.