Consumer behavioral dimensions in rural marketing: a study with special reference to selected FMCG products in North Kerala(Ph.D Thesis) /

Bibliographic Details
Main Author: Saji Kuriakose, T.
Format: Printed Book
Language:English
Published: Kannur: Kannur University, 2011.
Edition:Ph.D
Subjects:
Consumer behavior
FMCG industry
Management

Kannur University

Holdings details from Kannur University
Call Number: 658.834 2 SAJ/
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