Advertising communication & promotion management

Eitemau Tebyg

• Advertising and promotion management
  gan: Rossiter, John R and Percy, Larry
  Cyhoeddwyd: (1987)
• Advertising communications & promotion management /
  gan: Rossiter, John R .
  Cyhoeddwyd: (1999)
• Advertising communications and promotion management
  gan: Rossiter, John R.
  Cyhoeddwyd: (1997)
• Advertising and promotion: an integrated marketing communications perspective/
  gan: Belch, George E.
  Cyhoeddwyd: (2019)
• Integrated advertising, promotion and marketing communications/
  gan: Clow, Kenneth E.
  Cyhoeddwyd: (2014)