APA Edition Citation

S.N.Murthy, U. (2010). Advertising an IMC perspective. Excel books.

Chicago Edition Citation

S.N.Murthy, U. Advertising an IMC Perspective. New Delhi: Excel books, 2010.

MLA Edition Citation

S.N.Murthy, U. Advertising an IMC Perspective. Excel books, 2010.

Warning: These citations may not always be 100% accurate.