APA Edition Citation

Mathur,, U. (2008). Rural marketing: Text and cases. Excel books.

Chicago Edition Citation

Mathur,, U.C. Rural Marketing: Text and Cases. New Delhi: Excel books, 2008.

MLA Edition Citation

Mathur,, U.C. Rural Marketing: Text and Cases. Excel books, 2008.

Warning: These citations may not always be 100% accurate.