APA Edition Citation

Jagdeep Kapoor. (2001). 24 brand mantras: Finding a place in the minds and hearts of consumers (2nd.). Response.

Chicago Edition Citation

Jagdeep Kapoor. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. 2nd. New Delhi: Response, 2001.

MLA Edition Citation

Jagdeep Kapoor. 24 Brand Mantras: Finding a Place in the Minds and Hearts of Consumers. 2nd. Response, 2001.

Warning: These citations may not always be 100% accurate.