APA Edition Citation

Berry, M. J. (2000). Mastering data mining: The art and science of customer relationship management. John wiley and sons.

Chicago Edition Citation

Berry, Michael J.A. Mastering Data Mining: The Art and Science of Customer Relationship Management. New York: John wiley and sons, 2000.

MLA Edition Citation

Berry, Michael J.A. Mastering Data Mining: The Art and Science of Customer Relationship Management. John wiley and sons, 2000.