Παραπομπή APA

Assael, H. (2005). Consumer behavior: A strategic approach. Biztantra.

Παραπομπή Chicago Style

Assael, Henry. Consumer Behavior: A Strategic Approach. New Delhi: Biztantra, 2005.

Παραπομπή MLA

Assael, Henry. Consumer Behavior: A Strategic Approach. Biztantra, 2005.