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Media planning: concepts and experience
| Andere auteurs: | |
|---|---|
| Formaat: | Printed Book |
| Gepubliceerd in: |
Hyderabad
The ICFAI University Press
2005.
|
| Onderwerpen: |
| LEADER | 00523cam a2200169ua 4500 | ||
|---|---|---|---|
| 020 | |a 81-7881-569-9 | ||
| 082 | |a 302.23 |b MED | ||
| 245 | 0 | 0 | |a Media planning: concepts and experience |
| 260 | |a Hyderabad |b The ICFAI University Press |c 2005. | ||
| 300 | |a 203p. | ||
| 500 | |a Includes index. | ||
| 650 | |a Communication | ||
| 650 | 0 | |a Media- Communication | |
| 700 | |a Parthasarathy | ||
| 942 | |c BK | ||
| 999 | |c 17147 |d 17147 | ||
| 952 | |0 0 |1 0 |4 0 |6 302_230000000000000_MED |7 0 |9 17881 |a KUCL |b KUCL |d 2014-05-23 |l 0 |o 302.23 MED |p 18552 |r 2014-05-23 |y BK | ||