Braj Mohan Chaturvedi. (2004). Total brand management: An introduction. The ICFAI University Press.
Chicago Edition CitationBraj Mohan Chaturvedi. Total Brand Management: An Introduction. Hyderabad: The ICFAI University Press, 2004.
MLA Edition CitationBraj Mohan Chaturvedi. Total Brand Management: An Introduction. The ICFAI University Press, 2004.
Warning: These citations may not always be 100% accurate.