Cita APA

Srinivaswan, R. (2005). Case studies in marketing: The Indian context (3rd ed.). Prentice-hall.

Citación estilo Chicago

Srinivaswan, R. Case Studies in Marketing: The Indian Context. 3rd ed. New Delhi: Prentice-hall, 2005.

Cita MLA

Srinivaswan, R. Case Studies in Marketing: The Indian Context. 3rd ed. Prentice-hall, 2005.