Lusch,,Robert F, & Vargo,Stephen L. (2006). Service-dominant logic of marketing: Dialog, debate and directions. Prentice-hall.
Style de citation ChicagoLusch,,Robert F, et Vargo,Stephen L. Service-dominant Logic of Marketing: Dialog, Debate and Directions. New Delhi: Prentice-hall, 2006.
Style de citation MLALusch,,Robert F, et Vargo,Stephen L. Service-dominant Logic of Marketing: Dialog, Debate and Directions. Prentice-hall, 2006.
Attention : ces citations peuvent ne pas être correctes à 100%.