Brand marketing book: creating, managing and extending the value of your brand /

Antzeko izenburuak

• The brand marketing book: Creating, managing, and extending the value of your brand
  nork: Marconi, Joe
  Argitaratua: (2001)
• The brand marketing book : creating, managing, and extending the value of your brand
  nork: Joe Marconi
  Argitaratua: (2001)
• New strategic brand management: creating and sustaining brand equity long term
  nork: Kapferer, Jean- noel
  Argitaratua: (2011)
• Brand management : co-creating meaningful brands /
  nork: Beverland, Michael
  Argitaratua: (2018)
• Strategic brand management: Creating and sustaining brand equity long term
  nork: Kapferer, Jean- Noel
  Argitaratua: (1997)