Callingham,Martin. (2004). Market intelligence: How and why organisations use market research. Kogan Page India.
Chicago Edition CitationCallingham,Martin. Market Intelligence: How and Why Organisations Use Market Research. London: Korgan Page: Kogan Page India, 2004.
MLA Edition CitationCallingham,Martin. Market Intelligence: How and Why Organisations Use Market Research. Kogan Page India, 2004.
Warning: These citations may not always be 100% accurate.