Schiffman, L. G., & Kanuk, L. L. (2000). Consumer Behaviour (6th.). PHI.
Chicago Edition CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behaviour. 6th. New Delhi: PHI, 2000.
MLA Edition CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behaviour. 6th. PHI, 2000.
Warning: These citations may not always be 100% accurate.