Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands

Benzer Materyaller

• From brand vision to brand evaluation : the strategic process of growing and strengthening brands
  Yazar:: Leslie de Chernatony
  Baskı/Yayın Bilgisi: (2001)
• Strategic brand management: a process of growing and strengthening brands /
  Yazar:: Mukesh Bhatia, .
  Baskı/Yayın Bilgisi: (2013)
• From Brand Vision to Brand Evaluation: strategically building and sustaining brands
  Yazar:: Leslie de Chernatony
  Baskı/Yayın Bilgisi: (2001)
• STRATEGIC BRAND MANAGEMENT PROCESS OF GROWING AND STRENGTHENING BRANDS
  Yazar:: BHATIA MUKESH
  Baskı/Yayın Bilgisi: (2012)
• Creating powerful brands /
  Yazar:: Chernatony, Leslie de .
  Baskı/Yayın Bilgisi: (2006)