Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands

Lignende værker

• From brand vision to brand evaluation : the strategic process of growing and strengthening brands
  af: Leslie de Chernatony
  Udgivet: (2001)
• Strategic brand management: a process of growing and strengthening brands /
  af: Mukesh Bhatia, .
  Udgivet: (2013)
• From Brand Vision to Brand Evaluation: strategically building and sustaining brands
  af: Leslie de Chernatony
  Udgivet: (2001)
• STRATEGIC BRAND MANAGEMENT PROCESS OF GROWING AND STRENGTHENING BRANDS
  af: BHATIA MUKESH
  Udgivet: (2012)
• Creating powerful brands /
  af: Chernatony, Leslie de .
  Udgivet: (2006)