Case Studies on Brand Management : New Paradigms

Podobne zapisy

• Building brand value: five steps to building powerful brands
  od: Parameswaran, MG
  Wydane: (2006)
• Best Practice Cases in Branding; Lessons from the Worlds Strongest Brands
  od: Kevin, Lane Keller
  Wydane: (2008)
• Building brands in Asia : From the inside out
  od: Andrews,Tim.G,et.al
  Wydane: (2017)
• Case Studies on Brand Management
  Wydane: (2007)
• Strategic Brand Management : building, measuring and managing brand equity
  od: Kevin Lane Keller
  Wydane: (2003)