Case Studies on Brand Management : New Paradigms

Παρόμοια τεκμήρια

• Building brand value: five steps to building powerful brands
  ανά: Parameswaran, MG
  Έκδοση: (2006)
• Best Practice Cases in Branding; Lessons from the Worlds Strongest Brands
  ανά: Kevin, Lane Keller
  Έκδοση: (2008)
• Building brands in Asia : From the inside out
  ανά: Andrews,Tim.G,et.al
  Έκδοση: (2017)
• Case Studies on Brand Management
  Έκδοση: (2007)
• Strategic Brand Management : building, measuring and managing brand equity
  ανά: Kevin Lane Keller
  Έκδοση: (2003)