Radha Krishna, G. (2005). Consumer Behavior: Effective measurement tools (1.). Icfai Books.
Chicago Edition CitationRadha Krishna, G. Consumer Behavior: Effective Measurement Tools. 1. Hyderabad: Icfai Books, 2005.
MLA Edition CitationRadha Krishna, G. Consumer Behavior: Effective Measurement Tools. 1. Icfai Books, 2005.
Warning: These citations may not always be 100% accurate.