Harish,R et al. (2007). Brand Equity Measurment: Concepts and Applications. Icfai Books.
Chicago Edition CitationHarish,R et al. Brand Equity Measurment: Concepts and Applications. Hyderabad: Icfai Books, 2007.
Cita MLAHarish,R et al. Brand Equity Measurment: Concepts and Applications. Icfai Books, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.