Krishna, M. C., & Lalitha, R. (2011). Rural marketing: Text and cases. Pearson.
Chicago Edition CitationKrishna, Macharyulu CSG, and Ramakrishnan Lalitha. Rural Marketing: Text and Cases. Delhi: Pearson, 2011.
MLA Edition CitationKrishna, Macharyulu CSG, and Ramakrishnan Lalitha. Rural Marketing: Text and Cases. Pearson, 2011.
Warning: These citations may not always be 100% accurate.