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Marketign Management

Dades bibliogràfiques
Autor principal:	Keller Kevin
Altres autors:	Kotler, Philip
Format:	Printed Book
Idioma:	Undetermined English
Publicat:	New Delhi Prentice- Hall of India 2006
Edició:	12
Matèries:	Marketing plan, Marketing Research, Consumer Market, Market segments, Brands, Competetion pricing strategies, Marketing channels, Holistic Marketing, Direct Marketing sales Promotion

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