Marketign Management

Detaylı Bibliyografya
Yazar: Keller Kevin
Diğer Yazarlar: Kotler, Philip
Materyal Türü: Printed Book
Dil:Undetermined
English
Baskı/Yayın Bilgisi: New Delhi Prentice- Hall of India 2006
Edisyon:12
Konular:
Marketing plan, Marketing Research, Consumer Market, Market segments, Brands, Competetion pricing strategies, Marketing channels, Holistic Marketing, Direct Marketing sales Promotion
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