Keller Kevin & Kotler, P. (2006). Marketign Management (12.). Prentice- Hall of India.
Chicago Edition CitationKeller Kevin and Philip Kotler. Marketign Management. 12. New Delhi: Prentice- Hall of India, 2006.
MLA Edition CitationKeller Kevin and Philip Kotler. Marketign Management. 12. Prentice- Hall of India, 2006.
Warning: These citations may not always be 100% accurate.