Goel ,B R. (2006). History and development of marketing research. ArisePublishers & Distributors.
Chicago Edition CitationGoel ,B R. History and Development of Marketing Research. New Delhi: ArisePublishers & Distributors, 2006.
MLA citiranjeGoel ,B R. History and Development of Marketing Research. ArisePublishers & Distributors, 2006.
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