APA Edition Citation

Chandrasekharan, N. K., George, C. J., & Jose, P. (1992). Modern marketing management. Himalaya Publishing House.

Chicago Edition Citation

Chandrasekharan, Nair K., C J. George, and Paul Jose. Modern Marketing Management. Bombay: Himalaya Publishing House, 1992.

MLA Edition Citation

Chandrasekharan, Nair K., et al. Modern Marketing Management. Himalaya Publishing House, 1992.