Pillai, R. S. N. . .., & Bagavathi, . . .. (1996). Marketing. S.Chand and Co.
Chicago Edition CitationPillai, R S N ., and Bagavathi. Marketing. New Delhi: S.Chand and Co, 1996.
MLA Edition CitationPillai, R S N ., and Bagavathi. Marketing. S.Chand and Co, 1996.
Warning: These citations may not always be 100% accurate.