Preliminary scale for measuring the market orientation of non-profit organisations in India

समान संसाधन

• Working paper 227: Market orientation in non-profit organisations:Innovativeness,resource scarcity,and performance
  द्वारा: Pratik,Modi
  प्रकाशित: (2011)
• Internal market orientation : construct validation and scale finalization in the nonprofit context
  द्वारा: Modi,Pratik
  प्रकाशित: (2013)
• Marketing non-profit organisation /
  द्वारा: Jha, S. M.
• Marketing for non profit organisations
  द्वारा: Kotler, Philip
  प्रकाशित: (1985)
• Marketing non-profit organisations
  द्वारा: Jha,S M
  प्रकाशित: (2004)