Preliminary scale for measuring the market orientation of non-profit organisations in India

Ítems similars

• Working paper 227: Market orientation in non-profit organisations:Innovativeness,resource scarcity,and performance
  per: Pratik,Modi
  Publicat: (2011)
• Internal market orientation : construct validation and scale finalization in the nonprofit context
  per: Modi,Pratik
  Publicat: (2013)
• Marketing non-profit organisation /
  per: Jha, S. M.
• Marketing for non profit organisations
  per: Kotler, Philip
  Publicat: (1985)
• Marketing non-profit organisations
  per: Jha,S M
  Publicat: (2004)