APA Edition Citation

Pradeep Kashyap & Sheth, J. N. (2013). Rural marketing (2, ed.). Pearson education.

Chicago Edition Citation

Pradeep Kashyap and Jagadish N. Sheth. Rural Marketing. 2, ed. Delhi: Pearson education, 2013.

MLA Edition Citation

Pradeep Kashyap and Jagadish N. Sheth. Rural Marketing. 2, ed. Pearson education, 2013.