APA Edition Citation

Newell, F. (2004). Why crm doesn't work: How to win by letting customers manage the relationship (1.). Koganpage.

Chicago Edition Citation

Newell, Frederick. Why Crm Doesn't Work: How to Win by Letting Customers Manage the Relationship. 1. New Delhi: Koganpage, 2004.

MLA Edition Citation

Newell, Frederick. Why Crm Doesn't Work: How to Win by Letting Customers Manage the Relationship. 1. Koganpage, 2004.

Warning: These citations may not always be 100% accurate.