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Services marketing:people,technology,strategy

Detaylı Bibliyografya
Yazar: Lovelock, Christopher
Diğer Yazarlar: Wirtz, Jochen Jayanta chatterjee
Materyal Türü: Printed Book
Baskı/Yayın Bilgisi: New Delhi Pearson education india pvt ltd 2012
Edisyon:7
Konular:
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260 |a New Delhi  |b Pearson education india pvt ltd  |c 2012 
300 |a 683p. 
650 |a Understanding service products 
700 |a Wirtz, Jochen  |a Jayanta chatterjee 
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