Research methodology

Eitemau Tebyg

• introduction to advertising and marketing research
  gan: Chunawalla, S. A.
  Cyhoeddwyd: (2000)
• Marketing research/7e text and cases
  gan: Botd, Harper W
  Cyhoeddwyd: (1994)
• Developing advertising with qualitative market research
  gan: Wardle, Judith
  Cyhoeddwyd: (2002)
• Using qualitative research in advertising :
  Cyhoeddwyd: (2012)
• Qualitative market research: principle and practice
  gan: Callingham, Martin; Editor, et al.
  Cyhoeddwyd: (2002)