Marketing Management A Strategic Decision Making Approach

Antzeko izenburuak

• MARKETING MANAGEMENT:A STRATAGIC DECISION-MAKING APPROACH
  nork: MULLINS JOHN W WALKER ORVILLE C BOYD HARPER W LARRECHE JEAN CLAUDE
  Argitaratua: (2005)
• Marketing management: a strategic decision-making approach
  nork: Mullins, John W; Author, et al.
  Argitaratua: (2010)
• Marketing Management: A Strategic Decision Making Approach
  nork: Harper, W.Boyd Jr
  Argitaratua: (2005)
• Marketing management : a strategic decision-making approach /
  nork: Mullins, John W.
  Argitaratua: (2013)
• Marketing strategy a decision focused approach/5e
  nork: Walker, Orville. C.Jr
  Argitaratua: (2006)