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Advertising Management With Integrated Brand Promotion
المؤلف الرئيسي: | |
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مؤلفون آخرون: | , |
التنسيق: | Printed Book |
اللغة: | Undetermined English |
منشور في: |
New Delhi
Cengage Learning
2011
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الطبعة: | 1st |
الموضوعات: |
LEADER | 00724nam a2200229Ia 4500 | ||
---|---|---|---|
008 | 140306s9999 xx 000 0 und d | ||
020 | |a 8131509125 | ||
020 | |a 978-315-0912-8 | ||
041 | |a eng | ||
082 | |a 659.1 |b OGU/AD | ||
100 | |a Allen, Chris T | ||
245 | |a Advertising Management With Integrated Brand Promotion | ||
250 | |a 1st | ||
260 | |a New Delhi |b Cengage Learning |c 2011 | ||
300 | |a 648 | ||
365 | |b Rs.415/- | ||
650 | |a Advertising as a Business Process | ||
700 | |a O'Guinn, Thomas C | ||
700 | |a Semenik, Richard J | ||
942 | |2 ddc |c BK | ||
999 | |c 188270 |d 188270 | ||
952 | |0 0 |1 0 |2 ddc |4 0 |6 659_100000000000000_OGU_AD |7 0 |9 194414 |a KAUCBV |b KAUCBV |d 2013-07-12 |g 415.00 |o 659.1 OGU/AD |r 2014-03-22 |w 2014-03-22 |y BK |