Suresh, K. (2005). Segmentation and Target Marketing: Concepts and Cases (1st.). ICFAI University Press.
Chicago Edition CitationSuresh, K. Segmentation and Target Marketing: Concepts and Cases. 1st. Hyderabad: ICFAI University Press, 2005.
MLA Edition CitationSuresh, K. Segmentation and Target Marketing: Concepts and Cases. 1st. ICFAI University Press, 2005.
Warning: These citations may not always be 100% accurate.