William, F. (2006). Contemporary Advertising (10.). Mc Graw Hill.
Style de citation ChicagoWilliam, F.Arens. Contemporary Advertising. 10. New York: Mc Graw Hill, 2006.
Style de citation MLAWilliam, F.Arens. Contemporary Advertising. 10. Mc Graw Hill, 2006.
Attention : ces citations peuvent ne pas être correctes à 100%.