Best Practice Cases in Branding; Lessons from the Worlds Strongest Brands

Eitemau Tebyg

• Strategic Brand Management : building, measuring and managing brand equity
  gan: Kevin Lane Keller
  Cyhoeddwyd: (2003)
• Case Studies on Brand Management : New Paradigms
  Cyhoeddwyd: (2008)
• Best practice cases in branding lessons from the world's strongest
  gan: Keller, Kevin Lane
  Cyhoeddwyd: (2008)
• Strategic brand management
  gan: Keller,Kevin Lane
  Cyhoeddwyd: (2013)
• Strategic Brand Management : Building, Measuring, and Managing Brand Equity
  gan: Keller, Kevin Lane
  Cyhoeddwyd: (2008)